For most
of my business life, my own "book of experiences" has come
in the world of selling. I have spent the better part of two
years collaborating with a co-author and editor writing down
selling experiences for a book. The end-result is - License
to Sell - A Professional Field Guide to Selling Skills
and Market Trends. Joe Ilvento and I have many years of practical
selling experience, and the desire to share our knowledge
with a variety of audiences. We have developed keynote talks
on sales and interactive training to support the book as well.
The 206
page book, published by Applied Business Communications, identifies
current sales market trends as observed by two people that
are out there in the business world selling everyday. We combine
the trends with tried and true selling skills that can be
applied in a variety of businesses.
What separates
License to Sell from other books is that we
are professional sales people - not well known authors! Listen
to some early reviews from respected people that have read
the book:
"A
great book for those who embrace selling as a career."
J.W. Marriott,
Jr. CEO, Marriott International
"A good,
serviceable guide to selling that covers all the basics
and more."
L.B. Gschwandtner,
Editor-in-Chief, Selling Power Magazine
"As the
world transitions from an "information" to "knowledge" society,
we will need tools to succeed in a vastly transformed marketplace.
License to Sell provides an excellent road map and
strategic approach to making this happen."
Ed Nielsen,
President & CEO, Int'l Assn. Convention & Visitors
Bureaus
The foreword
by Roger Dow, author of Turned On, points out
that . . . "License to Sell is like a full-blown
Master's course in selling that has knowledge, workbooks,
selected readings, and written exercises. What makes the book
truly a "hands on - real world" development tool are
the missions. These missions are interactive exercises
designed to get you thinking and applying what you learn page
after page, chapter after chapter."
I sincerely
hope that you will order your own personalized copy of the
book today . You can call us at (703) 777-3370 and we can
fulfill your order. You can also order on line at the following
locations: mileslehane.com;
Amazon.com;
& BarnesandNoble.com.
You too can then be Licensed to Sell!
